Ballard Spahr has a great opportunity currently available for a dynamic and successful business development professional to join the Marketing team as a Business Development Manager (BDM) supporting practice groups in our Litigation and Business and Transactions departments and several industry teams, including Healthcare and Education.
The successful candidate will be an important part of our Business Development and Marketing team and will be required to work closely with the Business and Transactions and Litigation department leadership, practice group leaders, industry team leaders, Marketing department leadership, attorneys, and other marketing team members to support the development of new business and to deepen existing client relationships.
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The BDM is responsible for developing and implementing business development plans, as well as identifying opportunities for current and potential clients. In addition, the BDM will be integral in building brand awareness for the firm, aligning those efforts with broader firm and department goals. Successful team members must be resilient, focused, creative, and demonstrate a collaborative and consultative working style.Essential Functions:
- Working with Department Chairs, Practice Group and Industry Team leaders to create and implement strategic business development plans and promoting the firm’s services while understanding, addressing, and aligning our efforts with targets’ and clients’ objectives
- Developing and maintaining a rolling pipeline which tracks targets, opportunities, and progress updates to help attorneys achieve goals
- Providing business development coaching in group and one-on-one settings and supporting lawyers in the development of their individual attorney business development plans
- Managing and driving follow up on assigned business development initiatives and coordinating business development efforts across practices and industries
- Assisting with the development and management of practice group and industry team marketing budgets, including providing insight into the return on investment of expenditures
- Providing ongoing marketing research, competitive intelligence and analysis; gathering intelligence on emerging market and industry trends to provide attorneys with an understanding of the competitive landscape and to position the firm for increased effectiveness in winning new business
- Managing the compilation, development and maintenance of relevant database contacts/mailing lists
- Working with the Director of Communications and the PR team to identify press opportunities
- Providing strategic guidance to attorneys and collaborating with the Proposal Team on relevant content and positioning for pitch materials, proposals, and RFP responses, and occasionally lead proposal responses
- In collaboration with the client events and communications teams, overseeing the strategy and development of events, sponsorships and other marketing/communications activities
- Building relationships with key industry and practice group organizations as a market-facing resource and ambassador for the firm
- Ensuring the compilation and maintenance of relevant practice-related content, materials, and experience
- Some travel may be required
This position can be located in Philadelphia or Minneapolis and will be a hybrid work arrangement with 3 days in the office per week.
Required Skills
The ideal candidate will demonstrate independent judgment, strategic and diplomatic thinking and have the ability to lead business development efforts while building consensus. The ability to handle multiple projects and deadlines, combined with a strong work ethic and a team player attitude are indispensable.
Required Experience
Requirements include a college degree with 5+ years of experience in professional services marketing; excellent writing, editing, communication (oral and written), project management, interpersonal, and analytical skills; strong computer proficiency a must (including knowledge of CRMs and marketing databases), significant business knowledge and experience; and an intense client service attitude. Some travel may be required. Prior law firm experience required. Prior experience supporting similar groups mentioned in the position description preferred but not required.
Resume, cover letter and salary requirements are required.
Ballard Spahr is not accepting resumes from search firms for this position.
